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While this open-ended data is valuable, it doesn't provide the whole story on why people use Tinder.Participants in Le Febvre's study were asked what their motivations for their behaviors.They are then notified of any matches, where both people swiped right on each other's profiles.Thus, users can quickly view hundreds of local singles and decide with a quick swipe of their finger if they’re interested or not.In the popular media, Tinder very much has the reputation of being a "hookup" app, designed to facilitate fleeting sexual encounters.At the peak of the Tinder hype, an article in The study mostly involved open-ended questions regarding users' motivations for and experiences using the app.Since its launch in 2012, the dating app, Tinder, has received quite a bit of publicity.It's one of the most popular lifestyle apps with over 10 million daily active users.
Users swipe right if they like what they see and swipe left if they don’t.As can be seen in the table, using the app for casual sex and hookups was actually less common than these other motives.Not surprisingly, both studies also suggested that men are more likely than women to use Tinder for the purpose of seeking out casual sex.The most common motives for using Tinder: it's exciting and it's trendy.Another common motive that wasn't cited in the Le Febvre study was self-worth validation.
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Both studies showed that the trendiness and excitement of the app were larger drivers of its use than motivations that relate to what most users believe to be its purpose (dating, sex).